Privacy Policy

1. Introduction

Welcome to Aptix Digital ("we," "our," or "us"). We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit aptixdigital.com (the "Site") or subscribe to any of our services — including the Essential, Professional, and Premium plans.

Please read this policy carefully. If you disagree with its terms, please discontinue use of our Site.

2. Information We Collect

a) Information You Provide Directly

• Full name
• Email address
• Phone number
• Billing and payment information (processed securely via Stripe)
• Business name and contact details
• Subscription plan and account preferences
• Any information submitted via contact forms, intake surveys, AI Plan Finder, or the cancellation form

b) Information Collected Automatically

When you visit our Site, we may automatically collect:

• IP address
• Browser type and version
• Operating system
• Pages visited, time on page, and navigation paths
• Referring/exit URLs
• Device type and identifiers
• Cookie data and session information

c) Information from Third Parties

We may receive information about you from:

• Payment processors (Stripe) — transaction and billing status
• Analytics providers — aggregated usage data
• Social media platforms — if you interact with our pages or connect your accounts
• CRM and marketing tools used to manage subscriber communications

3. How We Use Your Information

We use the information we collect to:

• Provide, activate, and manage your subscription plan
• Process payments and send billing confirmations, receipts, and renewal notices
• Communicate with you about your account, support requests, and service updates
• Send marketing and promotional communications (where permitted; opt-out available at any time)
• Deliver personalized plan recommendations via the AI Plan Finder
• Improve our Site, services, and user experience through analytics
• Comply with legal obligations and enforce our Terms of Service
• Detect, prevent, and investigate fraud or misuse

4. Sharing Your Information

We do not sell, rent, or trade your personal information. We may share your data only in these limited circumstances:

• Service Providers: Trusted vendors who help us operate (e.g., Stripe for payments, email delivery, CRM tools, hosting) — all bound by confidentiality agreements
• Business Transfers: In connection with a merger, acquisition, or asset sale, your information may be transferred as part of that transaction
• Legal Compliance: When required by law, regulation, court order, or government authority
• Protection of Rights: To protect the rights, property, or safety of Aptix Digital, our clients, or the public
• With Your Consent: When you have explicitly authorized us to do so

5. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience and analyze Site performance.

You may manage cookie preferences through your browser settings or via our cookie consent banner. Disabling certain cookies may affect Site functionality. See our Cookie Policy for full details.

6. Data Retention

We retain your personal information for as long as necessary to:

• Fulfill the purposes outlined in this Privacy Policy
• Maintain your active subscription and account history
• Comply with our legal obligations (e.g., tax and financial records)
• Resolve disputes and enforce our agreements

When data is no longer needed, we securely delete or anonymize it. Account data is typically retained for 90 days after cancellation before permanent deletion.

7. Security

We implement industry-standard technical and organizational security measures, including:

• SSL/TLS encryption for all data in transit
• Secure cloud storage with strict access controls
• Regular security reviews and vulnerability assessments
• Payment processing fully delegated to PCI-compliant Stripe (we never store raw card data)

No method of internet transmission is 100% secure. While we take every reasonable precaution, we cannot guarantee absolute security.

8. Your Privacy Rights

Depending on your location, you may have the following rights:

For All Users:

• Access – Request a copy of the personal data we hold about you
• Correction – Request correction of inaccurate or incomplete data
• Deletion – Request that we delete your personal information
• Opt-Out – Unsubscribe from marketing communications at any time by clicking "Unsubscribe" or emailing us

For California Residents (CCPA):

• Know what personal information is collected, used, shared, or sold
• Opt out of the sale of personal information (we do not sell personal data)
• Non-discrimination for exercising your CCPA rights

For EU/UK Residents (GDPR):

• Data portability — receive your data in a structured, machine-readable format
• Right to restrict or object to processing
• Right to lodge a complaint with your local supervisory authority
• Right to withdraw consent where processing is based on consent

To exercise any of these rights, contact us at support@aptixdigital.com.

9. Third-Party Links

Our Site may contain links to third-party websites (e.g., Stripe, Google, social platforms). We are not responsible for the privacy practices or content of those sites. We encourage you to review their privacy policies before providing any personal information.

10. Children's Privacy

Our Site and services are not directed to individuals under the age of 13 (or 16 in the EU). We do not knowingly collect personal information from children. If you believe we have inadvertently collected such data, please contact us immediately and we will delete it.

11. Changes to This Privacy Policy

We may update this Privacy Policy at any time. When we do, we will revise the "Last Updated" date at the top of this page and notify active subscribers of material changes via email at least 14 days in advance.

Continued use of the Site after changes are posted constitutes your acceptance of the revised policy.

12. Contact Us

For questions, data requests, or privacy concerns: